PROBLEM: Design a new website for Escape Fiction, a local bookstore, with functional prototyping in Figma.
SOLUTION: First, I conducted competitor research, sketched thumbnails, and created a wireframe of the tentative desktop home page. I created custom illustrations and a new logo for the website as well. I aimed to create a playful, modern yet nostalgic identity with an organized UI design.
SOFTWARE:
Figma
Illustrator
Procreate